Creative director and anchor Resume
RESUME
OF
KAVITA SHAW
Creative Director and Branding Manager.
(Worked as a radio Jockey and anchoring)
CONTACT :
/
PRESENT JOB PROFILE
. Business, P.R., Marketing and Event planning and management, Manage global events
. Marketing and Branding and related activities for perfect impact.
. Negotiate participation packages
. Manage all Business, Marketing, PR activities.
. Point of contact for PR agency.
. Manage all media and Media related activities
. Co-ordinate with clients for Business, Marketing and Branding.
. Excellent communication skills in English, Hindi and Marathi.
. Strong planning and coordination of multiple activities…like
a. Conduct Shows
b. Content Planning
c. Voice Overs for documentaries and commercials.
d. Conducting Promos.
e. Generating ideas for events and contests.
f. generating creative scripts for commercials etc
.
ACHIEVEMENTS:
- Fifteen years of experience in Business, Marketing, P.R., Production Creative materials in multiple formats for Mass Media, Advertising, Events, information technology and entertainment industries.
- High levels of skills in commercially successful with a lot of Business ventures, website design, audiovisual media , digital media production.
In conventional media:
- Multiple roles in illustration and, graphic design, including development of visual products like logos and trademarks to formal acceptance as registered designs and acceptance as trademarks.
- Extensive proven experience in all major media software, including Adobe, Windows media applications, Apple media applications, Javascript, and a range of custom applications, including Blender and several other animation packages.
Successful completion of training of interns and undergraduate staff in all the above software for qualification requirements.
EDUCATIONAL QUALIFICATIONS:
. SCHOOLING FROM THE HEATHLAND SCHOOL, LONDON. ()
. GRADUATION FROM THE SIR J.J. INSTITUTE OF APPLIED ARTS, MUMBAI. ()
. MASTERS IN ANIMATION FROM THE UNIVERSITY OF RHODE ISLAND, U.S.A. ()
. A SIX MONTHS COPYWRITERS AND VISUALISERS COURSE FROM THE ADVERTISING AGENCIES ASSOCIATION OF INDIA, UNDER LARRY GRANT.
JOB PROFILE INCLUDES:
To ideate, inspire and implement industry-impacting digital solutions that meet both business and experience goals.
Working with the Correct Strategies in Business, Media, and Technology executives to shape new opportunities for customers and establish Interact as a leader in communication experiences that inspire action and deliver results.
TAKING FULL CHARGE OF THE BUSINESS, BRAND MANAGEMENT, STRATEGIC PLANNING, DEVELOPING NEW CONCEPTS AND IDEAS, GOING AS PER THE CLIENTS BUDGET AND BRIEF, WORKING WITH THE TEAM, GIVING AND TAKING IDEAS, HOW TO IMPLEMENT THEM EFFECTIVELY AND HOW TO PUT IT INTO REALITY.
EXPERIENCE IN BUSINESS, MARKETING, ADVERTISING, P.R.AND EVENTS: ( YEARS)
I BEGAN MY CAREER WITH LINTA\'S AND HAD THE PLEASURE OF WORKING WITH ALIQUE PADAMSEE, WHO WAS THE CEO IN MUMBAI IN THOSE YEARS WHEN INDIAN ADVERTISING COULD BOAST OF THE GREATEST WORK DONE BY THE GREATEST PEOPLE. UNLIKE TODAY, WHEN ADVERTISING IS AT ITS NADIR WHERE PEOPLE REALLY DON\'T KNOW WHAT IT IS TO SELL PRODUCTS AND SERVICES THROUGH BUSINESS, BRANDING, WRITING AND DESIGN.
THOSE WERE THE HEADDY DAYS WHEN ONE COULD HAVE ACCESS TO THE REAL GOD\'S OF ADVERTISING LIKE MOHAMMED KHAN, QUENTIN COHEHO, IVAN AUTHUR, ETC. AND OFCOURSE THE REAL BIG DADDIES WHO RAN AGENCIES LIKE HTA (NOW JWT) O&M. REDIFF, CLARION, AND A SPECIALIST AGENCY LIKE MR SINGVI\'S - SOBHAGYA WHERE I HAPPEN TO LEARN EVERYTHING ABOUT FINANCIAL ADVERTISING.
I HAVE ALSO HAD THE PLEASURE OF WORKING WITH THE FINEST ACCOUNT EXECUTIVES/BUSINESS DEVELOPMENT PEOPLE AND COPYWRITERS INCLUDING MY HUSBAND WHOS WON NUMERIOUS AWARDS INCLUDING CAG\'S AND ADVERTISING CLUB AWARDS FROM WHOM I LEARNT BUSINESS DEVELOPMENT AND BRANDING TO GREATER HEIGHTS.
PRINTING & COMPUTER EXPERIENCE:
HAVE TOTAL KNOWLEDGE OF COMPUTERS, PHOTOSHOP, COREL DRAW, ILLUSTRATOR, FREE HAND, ANIMATOR PRO, MAYA, STUDIO, MS WORD, EXCEL.
WORK EXPERIENCE:
. LINTAS INDIA, MUMBAI FOR YEARS.(JAN - NOV) DID THIS WHILE I WAS STUDING.
. SOBHAGYA ADVERTISING, DELHI AS A VISUALISER.
. CRAYONS ADVERTISING, DELHI AS ART DIRECTOR.
. AKSHAERA ADVERTISING, DELHI AS ART DIRECTOR.
. NIRULA\'S CORNER HOUSE, DELHI AS A DESIGN MANAGER.
. AVON BEAUTY PRODUCTS, DELHI AS A CREATIVE DIRECTOR.
. EON DESIGN, NOIDA AS A CREATIVE DIRECTOR.
PRESENT WITH
A. CONTINENTAL ADVERTISING AS A CONSULTANT CREATIVE DIRECTOR
BUSINESS DEVELOPMENT, MARKETING,P.R, EVENTS, ADVERTISING AND BRANDING FOR CONTINENTAL ADVERTISING PVT LTD. AND ALL THEIR BRANCHES.
B. A CONSULTANT CREATIVE DIRECTOR WITH BEST WESTERN RESORT COUNTRY CLUB WITH ITS CORPORATE OFFICE IN NEHRU PLACE AND CLUB LOCATION AT MANESAR.
TV / RADIO WORK:
WALT DISNEY, CARTOON NETWORK. WAS A RADIO JOCKEY FOR A MUSIC PROGRAMME IN THE EARLY ’S.
SOME MAJOR EVENTS HANDLED:
HAMDARD SAFI NATURALLY CONTEST,
GRAVIERA MAN OF THE YEAR EARLIER KNOWN AS ‘ADONIS’
THE LAUNCH OF PASUA A REMI MARTIN DRINK LOW LIQUER CONTENT,
TAQUILLA LAUNCH AT DLF GYMKHANA.
PSC LAUNCH PARTY.
BUSINESS DEVELOPMENT, P.R. AND MARKETING WORK FOR:
ABN AMRO, PSC, VIJAY MALLYA. HAMDARD,GRAVERIA, ADONIS MAN OF THE YEAR, CALTEX, FOCAL POINT A LEADING OPTICIAN IN DELHI, PSC (PERFECT SKIN CENTER), VLCC VANDANA LUTHRA’S CURLES AND CURVES, AND MANY MORE…
MAJOR BRANDS HANDLED IN BUSINESS, P.R. AND PROMOTIONS:
STUDDS, VLCC, PSC (PERFECT SKIN CENTER), BODY CARE, ABN AMRO, VIJAY MALLYA, HAMDARD, GRAVERIA, CALTEX, ESCORTS...STUDY BY JANAK, NEWMAN, DISCOVER INDIA CONTEST.
AND MANY MORE...
